Chiropractic Franchises

In 1895, Daniel David Palmer founded chiropractic medicine; he believed in the practice of replacing an out of place vertebrae to cure people’s ailments. The word chiropractic comes from the words chiro and practos. Chiro means hand and practos means done by hand. People seek chiropractic therapy for many reasons not just for relieving pain. A new survey conducted by the American Chiropractic Association reveals that over 35 million people in the United States seek chiropractic care annually. The chiropractic industry has seen a steady growth trend in the last couple of years in the United States. Chiropractic service franchises are an industry that closely follows, medical and insurance claims derived from car accidents and personal injuries. Due to promoting awareness about pain relief without the use of dangerous and addictive medication and drugs over the last 5 years, the sector has produced a growth rate average of 10%. Over the next 5 years, the industry is expected to grow at a rate of about 12%. A new consumer survey shows that Chiropractic care is the number one treatment for back pain. Patients preferred Chiropractic treatments over prescription medicine, physical remedies like yoga and massaging deep-tissue therapies and even holistic and over the counter drugs. The average Chiropractic care session costs about $65 per visit. Depending on the type of treatment, costs range between $40 and $200, sometimes insurance will cover the visit costs. The Chiropractic services franchise has the ability to offer a wide range of revenue opportunities for their patient. Picking a franchise with a recognizable brand name and an aggressive marketing program might be an advantage in this industry. Referral and word of mouth customer contracts are also beneficial for this type of franchise to succeed. Chiropractic service revenue is currently around $15 billion dollars yearly in the United States. There are several ways to work as a chiropractor, and one that you may want to consider is as a franchise owner. In some ways, owning a franchise gives you the best of both worlds—you can retain independence, but also have a support system. If you are considering a chiropractic franchise, there are several factors to consider. The need for systems Running a solo practice means self-running a business. Chiropractics who run their own practices must have business systems in place. A marketing plan, branding, systems for paying bills, policies and procedures, a budget, projections, and so on—just as any business owner would have In addition, running a chiropractic office means following all federal and state regulations. It also means understanding coding and billing insurance companies, among myriad other details that are specific to health care-related businesses. Choosing to become a franchisee can remove some of the worry about business systems. Being part of a well-known company is one of the biggest benefits of owning a franchise. You get the branding and marketing power of a larger, established company. Many franchises include a variety of support in building other business systems.1 Giving Up Control Along with that support and market-power comes the loss of some of your independence. You can be limited in some areas, such as being required to follow corporate policies. In some cases, you may be restricted as to what services you offer. You may be required to use some systems you are not comfortable with, or use technology you don’t really like. Many franchisees find a sense of freedom in not having to worry about branding, business systems, other tasks. It could mean being able to focus more on seeing patients, or learning new techniques. For Chiropractors who want to provide care rather than develop a brand, owning a franchise can be the best choice. Before You Decide There are many steps to take before deciding whether a franchise is right for you. Read about the chiropractic franchises available in your area. Talk to colleagues, and to people who recently purchased franchises, as well as those who have been happy running a franchise for some time. Most companies that offer franchise opportunities such as meet and greet days, where interested parties can visit the home office and meet the people who run the various departments. Such a visit can help you assess how the corporation is operated, and whether or not you would be comfortable working within its structure. Finding the right fit for your personality is critically important. Owning a franchise can be a great way to practice as a chiropractor, and there are plenty of success stories. However, it’s also easy enough to find tales of woe, where franchisees felt promises weren’t fulfilled. The best way to avoid franchise failure is to thoroughly investigate before investing. Find the best Chiropractic franchise company that is right for you. Check out our listings on Franchise Clique.