The NOW offers a space to escape the daily pressures of life and recharge your energy and spirit through the healing benefits of massage therapy. The NOW has quickly become LA’s hottest new wellness destination for locals and globe-trotting influencers alike. The NOW is designed to serve as a sanctuary from the bustling city.
Our aesthetic incorporates raw elements and natural materials to create a chic minimalist oasis. Interiors are inspired by nature. Natural wood surfaces and exposed beams are coupled with sheep skins and rawhides, cactus galleries and crystal grids. All the elements are aligned with nature and form the ultimate zen environment for optimum relaxation.
The NOW’s menu was crafted with the individual in mind with fully customizable enhancements from our new Calm Balm add-on, to crystal healing, to our wildcrafted herbal heat therapy among others. Current locations include: West Hollywood, Santa Monica, Silver Lake and Studio City. With expansion plans on the horizon, soon everyone will have the opportunity to experience what the buzz is about. Restore Your Body. Reset Your Soul.
Our guiding motto has always been: Massages For All, in a beautiful setting, at an affordable price. But we can’t reach everyone by ourselves! So we invite you to embark on the next stage of our journey with us. Welcome to The NOW Franchise.
Own a boutique, be a part of The NOW family and bring next level self-care services to your neighborhood NOW.
Why Us?
The NOW has differentiated itself from key competition by connecting with the 147 million untapped Gen Z and Millennial generations. With a proven concept and stunning key metrics, the growing lifestyle brand is looking forward to bringing their thoughtfully crafted menu with customizable enhancements, healing products and singular design aesthetic to cities all over the United States.
Our business is supported by compelling key characteristics that become the building blocks of our franchisees success:
- Open multiple units
- Low buildout costs
- Recurring + predictable revenue model
- Stellar unit economics
- In depth training + support through all stages of your business
Ideal Candidate & Qualifications
As one of the few semi-absentee models in franchising, we are looking for franchisees who are passionate about wellness, see the value in massage and self-care, and have a desire to make a positive impact on their community. Candidates must exhibit strong people skills, be able to manage and motivate a team, have sufficient financial resources, will follow the blueprint of a proven business model, and have demonstrated success in their current profession.
Training & Support
Real estate and construction support, initial training, on-going support, helplines, field support, franchise partner feedback committee meeting with corporate, annual conference, advertising, centralized purchasing.
