Why Franchise
Are you sick and tired of your hard work making money for the company but not for you? Stop working for somebody else and start working for you! Own your own business and your income’s only limited by the work you put in and the good service you provide!
The real growth opportunity is right now in the booming lawn care business! Growing at 5% a year, it’s an 82-billion-dollar industry, nationwide. Just recently, a commercial landscaping company was the first to go on the U.S. stock exchange. Know what that means? That the people who know business – investors – are moving into the lawn care business. Now’s the time to begin growing your GrassRoots Franchise, today!
We are a family owned business, started in 2002 with the vision to change the lawn care industry and create long-term relationships with clients. We love what we do, and our business, reviews and growth has proven we are accomplishing what we set out to do.
Owning a GrassRoots Franchise, you’ll be a part of an exclusive program that sets us apart from other lawn care companies. Other companies depend on their trucks being on the road and producing revenue. When it rains, during holidays, or vacations, employees are off work. Nobody’s working, no revenue’s produced, so no cash flow for you. But, with GrassRoots’ unique monthly installment billing, you have a steady flow of cash every month.
We have training programs which focus on marketing, sales, operations, management, leadership and industry-specific knowledge. We’ll teach you everything you need to know to be a success. During your in-depth training program, you’ll learn to operate your state-of-the-art GrassRoots’ tanker truck. Our simple sales system teaches you how to take a call, measure the property and activate service in under 5 minutes. GPS routing and scheduling keeps your trucks moving efficiently from home to home. You’ll have business management tools for easily tracking expenses and employee time cards.
Our built-in sales funnel and automatic payment processing gives you the time to focus on what’s most important – customer service and creating more sales. GrassRoots‘ service model and technology platform allows for streamlined, residual income and a business model that creates positive cash flow quickly and a valuable asset that you own. GrassRoots’ proven system ensures your customers keep coming back, month after month.
Our Support
When you join GrassRoots as a franchise owner, you will receive outstanding support in a number of different exciting areas including:
- OPERATIONAL SUPPORT
- MARKETING SUPPORT
- PURCHASING SUPPORT
- ACCOUNTING & LEGAL SUPPORT
- ONGOING RESEARCH AND DEVELOPMENT
Training
As a member of the GrassRoots franchise team, you will receive the following training:
Initial Training- Held at GrassRoots headquarters located in Atlanta, Georgia for two weeks approximately six weeks before the franchise opens.
Onsite Training- Held at the franchisee’s location for two to three days to assist in the commencement of operations.
Refresher Training- Franchisee must attend one or two days of refresher training up to twice a year.
Territories
An exclusive franchise territory is generally considered a major selling point. GrassRoots will be offering exclusive territories to their franchisees as one of the key benefits. Exclusive territories can offer a competitive advantage in the franchise sales and marketing environment. As a result, the GrassRoots system will grant its franchisees an exclusive territory and will use this as a competitive advantage against other non-territory franchise concepts. We will be offering territories based on a population in a specific market – ideally, 100,000-250,000 in the MSA. There may be other factors as well, accounting for the number of homes in the area, the level of competition, capabilities of the buyer, etc.
Each territory will support a business that is commensurate with the initial investment and the caliber of franchisee that will fit each profile. Although the areas will be defined by the population for accounts, there will be geographic, state or county lines that actually document the areas that will constitute territories. The exclusivity will be defined as in no other franchisees will be permitted to open in that market. Franchisees will also be given protection over the accounts in that market.
Qualifications
Types of qualifications recommended for potential franchise owners include:
- Strong sales and customer service abilities.
- Good with time management.
- High personal standards.
- Able to meet initial investment requirements.
Targeted experiences may include:
– Prior lawn care or mosquito spray experience.
– Former business owners.
