Is your business profitable? Can it be duplicated? Do you have a system a franchisee can easily follow? Then you will probably love the idea of using someone else’s capital to expand your company.
Why franchise? Franchising isn’t the only way to expand your business, but it offers benefits that other methods can’t. For instance, if you have the right idea, at the right time, and have the funds to support it, franchising can help you get to market quickly.
You may already know that having a successful system in place is critical in determining franchisablility, but what else is involved? How do you franchise your business?
Determine Franchisability
Whether or not to franchise isn’t an easy decision. You’ll need to consider the business issues and weigh the pros and cons from an informed perspective. Franchising as a rapid expansion tactic is one of several options you should consider for it’s tremendous potential to grow your business quickly. How does franchising work? The key is in the creation of systems which can be duplicated through training and support. |
Other characteristics attractive to potential franchisees include businesses:
- with a good track record of profitability.
- built around a unique or unusual concept.
- with broad geographic appeal.
- which are relatively easy to operate.
- which are relatively inexpensive to operate.
- which are easily duplicated.
Despite the impressive merits, franchising is not for every business.
There is high risk in franchising any new, unproven business.
Established companies that should probably not franchise include businesses:
- difficult to monitor from long distances.
- requiring large numbers of employees.
- with complex operations.
- with low profit margins.
Now that you know you’re franchisable, where do you go from here?
You can fast track if you know how to build your business. When you’ve determined that you’re franchisable, be sure you understand how much you’ll be investing and don’t miss any opportunities by making costly mistakes that every owner should try to avoid. Next you could attend a Francorp Seminar to meet with a Senior Consultant and learn more about what’s involved. |
Franchising and Building Your Brand
Your customers love your product or service, your beautiful store or restaurant, and your convenient location. They rave about you. Your business has become a success, in part, by marketing products or services to your customers. But now you’re in the business of selling a business opportunity.
Expanding your business by franchising can give you a serious business advantage. It’s even possible to fast trackyour franchise program, and get your product or service to market even more quickly
This is where Francorp’s experience can be invaluable in helping you to quickly get on the road to a successful franchise program.
Francorp can show you how much it will cost and how long it will take to build your franchise effectively. We can also help you with pricing and payment options.