Overview
Products & Services
Training & Support
Initially franchise distributors receive a week-long training at the Armstrong McCall Support Center, which includes one day each of store and field observation. This is followed by point-of-sale training at their store. Additional assistance from the Support Center includes:
Regional training in consultative selling
Field sales managers & sales meetings
Product knowledge DVDs
Distributor-only secure website
Innovative Promotions & Merchandising
Through close management of franchise operations, Armstrong McCall benefits from a cohesive system where franchises focus on specific promotions. The Support Center provides innovative promotions and incentives such as:
- Commissioned show sales
- VIP sales
- Store make-over financing
- Seasonal in-store sales
- Store merchandising
- Monthly print advertising
- Customer education coordination
Extensive Advertising Support
Our major marketing piece is the monthly Armstrong McCall magazine, which features monthly deals on hair, nail and skin care products, as well as shears, appliances and equipment. This monthly print advertising also highlights upcoming shows and product usage classes. Currently, over 280,000 hairdressers, nail techs, estheticians and massage therapists receive this full-color oversize advertisement. Each franchise store also receives 150 issues of the magazine monthly at no extra cost. The marketing piece facilitates customer connection and keeps our franchise distributors on the industry’s cutting edge.
Commitment to Customer Education
Armstrong McCall emphasizes product knowledge and education. While sales are extremely important, we are a sales-through-education company, holding over 1,500 classes annually in our stores and salons. The Support Center assists franchises with coordinating customer education and hosts regional trade shows for our franchises and their customers to attend regularly. We pride ourselves in being an education leader in our marketplace, firmly believing that the more professionals know about products and trends, the more products they will use, stock and retail to their salon customers.
Why Armstrong McCall?
- No on-going franchise royalty
- Extensive advertising support
- Innovative promotions and merchandising
- Regular training in consultative selling
- Commitment to customer education
Are You a Good Fit for Armstrong McCall?
A business reflects the personality and behavior of its owner. While a variety of skills are necessary, certain disqualification factors apply. However, prior experience in the salon industry is not required. Outlined below are a few of the minimum requirements necessary for consideration:
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