The adult industry is a multi-billion dollar market, rapidly expanding to accommodate the needs and desires of more women and couples seeking to explore erotica in a safe, comfortable, and friendly environment. Adam & Eve offers committed entrepreneurs a unique opportunity to take advantage of this profitable market segment and gain more control over their financial futures.

Overview
The history of Adam & Eve is nothing short of amazing. Our birth goes back four decades, when a Harvard graduate and Peace Corps veteran name Phil Harvey, along with partner Dr. Timothy Black. Phil combined his natural business savvy with expertise gained from earning a Master's degree in Public Health Administration from the University of North Carolina. Encouraged by the public's positive response, Phil explored ways to provide American adults with carefully selected material by mail. Thus, the birth of our parent company, Adam & Eve. The natural progression for the company was to begin to open retail locations throughout the United States. Through franchising, we have been able to provide communities with an upscale specialty boutique that has served discerning couples, women and men for nearly 10 years

Additionals
Adam & Eve is the leading marketer of sex-positive materials in the United States. Our stores sell only top-quality merchandise and maintain the highest standards in all areas of operations. The Adam & Eve retail stores is the leader in the lingerie and adult boutique market. We are proud of our franchise owners and the commitment that they have made to offer our customers the widest and finest selections in men's and women's apparel, lingerie, books, games, pleasure products and DVD's. Our owners and employees are committed to providing a shopping experience that exceeds customer expectation. Our Adam & Eve retail stores franchise owners are leaders in their communities and are innovators in our industry.

Our franchisees hit the ground running, with a turnkey solution built for fast-track success. Here's why it works:

• The Right Location: We help our franchisees select the right location for their Adam & Eve store. In addition to providing both site selection assistance as well as lease negotiation guidance, we research demographics, lease information, local zoning requirements, ordinances and everything needed to ensure an exclusive business in a high-traffic, revenue-generating community before approving the site.
• The Right Design: Adam & Eve franchisees can count on us to get them up and running within 90 days of securing their location. Once we've helped secure the best site, we let our franchisees retain their own general contractor to build out the store. We follow with a complete interior installation package that takes care of the interior design, furniture and fixtures-all carefully planned to optimize the customer's shopping experience.

• The Right Training: We respect our franchisees' investments by providing training and support for the lifetime of their businesses. Franchisees get a head start with our operations and marketing manuals. They are then invited to training at our headquarters in Hillsborough, North Carolina, where we cover the basics of the business. Our hands-on, in-store training guides each franchisee through setting up their own store, while our ongoing support connects our network of like-minded entrepreneurs focused on building their businesses.
• The Right Products: Our franchisees have exclusive access to our preferred vendor program, which gives them unlimited access to a diverse selection of the industry's highest quality, innovative products with high profit margins. We have our own exclusive line of top products with the Adam & Eve signature line and private label line which generate high profits.

• The Right Marketing: We help our franchisees develop an effective marketing mix that will yield the best return on their investment. Our marketing assistance includes access to the Adam & Eve marketing manual, pre-designed brochures and flyers, camera-ready advertising, stock images, professional-produced commercials, POP materials, Adam & Eve star appearances and signage.