Time to Build Your Ace Handyman Legacy

Since being acquired by Ace Hardware in September of 2019, we are pairing our deep experience in this booming industry with a recognizable home brand name. Now is the time to get in on the ground floor of this growing franchise opportunity and utilize your prior business experience with our own methods. We are offering a reasonable cost of entry in a segment that is booming, and is not just a fashionable trend, but a strong consumer need – as essential as utilities for a home. With the DIY (Do It Yourself) market declining and the DIFM (Do It For Me) market increasing, now is the time to join a recognizable home brand in this $400 Billion Dollar industry. We have been tasked with bringing helpful handyman services to all of the Ace Hardware customers’ homes.

Why You & Why Us & Why Now?

When you are evaluating different franchise opportunities, the trendy, brick and mortar opportunities get a lot of attention. We get that. But many have high-risk profiles. Trends come in and trends go out. The consumer is fickle.

We are offering a reasonable cost of entry in a segment that is booming, and is not just a fashionable trend, but a strong consumer need – as essential as utilities for a home.

Now that we are Ace Handyman Services, we are leveraging the brand power of Ace Hardware. With an annual domestic marketing budget of over $100 million, Ace Hardware is a brand that is recognized by 95% of the US population there is an Ace Hardware Store located within 15 minutes of 75% of American households. Ace has over 4,700 domestic hardware stores, with a long history of being a helpful neighborly brand – a stark contrast to the big box experience.

Plus, our Ace Handyman Services franchisees purchase products from Ace’s nationwide network of participating stores at competitive prices that include local discounts and a national rebate program.

We have been tasked with bringing helpful handyman services to all of their customers’ homes.

Training

With over two decades of experience behind us and an actual operating unit in the same training building, we have optimized the way we teach and train new owners to start their businesses quickly and correctly.

The training takes place in Denver, Colorado the scond full week of every month, after a pre-training program that prepares you to take advantage of everything you will learn.

In addition to training you, we provide training for your TEAM Coordinator on the software, phone scripts, and scheduling. We invest in you AND your employees to ensure you are well prepared to start and run your business.

Marketing & Advertising

Many of our owners have marketing and advertising backgrounds; however most don’t. This is not an uncommon hole in many people’s core experiences; however, we have a method!

Starting with one month before you open, all the way through your first year, we have a customizable marketing plan and budget to match your goals. We help with the strategy, messaging and the tactics so you can deliver your offering to your local community. We offer both online and offline tactics to deliver your message.

We have a tested startup kit to get you off and running. It includes a grand opening plan, designed and tested ads for all mediums, automated email campaigns to ignite a second visit, monthly consumer newsletters and on-demand marketing collateral that is just a click away. You can get what you need when you need it. And if you can’t find what you need, our marketing department will create it for you.

Additionally, Ace Hardware is working on being an important part of the marketing plan. We are currently in process and working on the following opportunities with Ace Hardware:

• In-store signage and customer referrals from the associates working on the hardware floor
• Ace Reward Member Mailings & Emails
• In-home services listed on www.AceHardware.com
• Direct appointment bookings from AceHardware.com
• And so much more…

Our Ideal Candidate

We are looking for candidates who want to make a positive difference in the lives of skilled craftsmen and their community. We want candidates who are willing to follow a 22 year old model and are passionate about starting their own business. We want candidates who are comfortable making decisions and driving results through a TEAM that they build. We want motivated and servant leaders who value defined roles and responsibilities and are challenged and excited to lead a TEAM of employees.