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YUMZ GOURMET FROZEN YOGURT ANNOUNCES AGGRESSIVE EXPANSION

Franchise Group is on target for 100 store openings in the next 2 years.

FOR IMMEDIATE RELEASE

Media Contact:

Annie Block or Michael Corrigan, Zapwater Communications

312.943.0333

annie@zapwater.com | michaelc@zapwater.com


YUMZ GOURMET FROZEN YOGURT® ANNOUNCES AGGRESSIVE EXPANSION

Franchise Group is on target for 100 store openings in the next 2 years. 

CHICAGO - (May 22, 2012) Yumz Gourmet Frozen Yogurt®, the Chicago based self-serve franchise, has announced an aggressive expansion campaign, planning to add 25 locations in the greater Chicagoland area over the next two years and 75 in other U.S. markets. Yumz Gourmet Frozen Yogurt’s expansion plans include over 30 stores already in the works in markets such as Madison, Milwaukee, Scottsdale, Salt Lake City, Las Vegas and Spokane.

The newest locations of Yumz Gourmet Frozen Yogurt will join the brand’s original two stores founded by owners Matt and Lori Thelander and John Barnes. The brand opened its first Chicago store in Crystal Lake at 5006 Northwest Hwy. in November of 2010, and their second in Lake in the Hills at 277 Randall Rd. in July 2011.  Both stores have exceeded expectations. 

"We created a unique franchise opportunity with superior taste, strong customer loyalty programs, and a very affordable franchising program with the intention of helping franchisees maximize their profit potential,” said John Barnes, co-founder of Yumz Gourmet Frozen Yogurt. "With the success of our original stores and the massive appeal for how we’ve built a better frozen yogurt concept, it has paved the way for a large scale expansion with development in many markets.”  “The demand has been significant.”

Yumz Gourmet Frozen Yogurt is known for their rotating selection of over 40 frozen yogurt flavors and more than 65 toppings consisting of fruits, nuts, sauces and dry toppings.  Its frozen yogurt is fat free, low in calories and full of probiotics that promote healthy lifestyles.  The brand has gained recognition for their thousands of signature flavor combinations, dubbed The Coolest Combos™.  Guests list ingredients of a favorite combination and it is displayed on a large touch screen computer in the store and on their website for friends and family to see and recreate on a future visit.  

To further the brand's development across the country, the franchisor is targeting multi-unit franchisees, and entrepreneurs to join the system.  Potential owners should be able to afford approximately $220,000 – $320,000 in start-up costs.  Additional information on franchising opportunities can be found on the website at www.yumzfrozenyogurt.com/open-your-own-yumz-store/.

About Yumz Gourmet Frozen Yogurt ???Yumz Gourmet Frozen Yogurt enhances the frozen yogurt experience with its unique recipe and family oriented atmosphere.  Its frozen yogurt is available in 3 forms:  tart—for the frozen yogurt purist, regular—which tastes like ice cream, and no sugar added—for the extra health conscious.  All are packed with probiotics, live & active cultures, range between 85 – 110 calories per serving and are fat-free. Rotating over 40 flavors and over 65 toppings on a regular basis, YGFY offers customers a unique experience on every visit. Yumz Gourmet Frozen Yogurt currently has two locations in Crystal Lake at 5006 Northwest Hwy (815-459-3073) and Lake in the Hills at 277 Randall Rd (847-854-7071). For more information visit yumzfrozenyogurt.com.  

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