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Flip Flop Shops & Sanuk Team Up to Welcome Flip Flop Season

Flip Flop Shops has teamed up with Sanuk to give consumers free swag when they purchase the latest styles from Sanuk.

Flip Flop Shops & Sanuk Team Up to Welcome Flip Flop Season



April 6, 2011 - ATLANTA – With the birds chirping and the sun shining, one thing is for sure – Spring is finally here! In celebration, Flip Flop Shops has teamed up with Sanuk to give consumers free swag when they purchase the latest styles from Sanuk.

Throughout the month of April, customers at any of the Flip Flop Shops locations throughout the United States, Canada, Guam and the Caribbean will receive a free Sanuk tote bag and bottle opener key chain with any Sanuk purchase of $70 or more.

“What better way to flip into spring than with one of our best-selling brands and a killer promotion,” said Brian Curin, the President (Size 10) of Flip Flop Shops, expressing his enthusiasm for the second system-wide promotion of the year and its first with Sanuk. “We love the creativity and innovation behind the Sanuk brand. They share the same passion and drive that we do. This partnership is a solid fit for welcoming our customers back to flip flop season.”

As part of the promotion, each Flip Flop Shops location will receive a promotional facelift, complete with Sanuk window clings, floor graphics, and counter-talker graphics. In addition, Flip Flop Shops' unique and innovative "flip flop trees" will be exclusively dedicated to the Sanuk product line. Flip Flop Shops’ staff will create further awareness for the promotion by wearing Sanuk branded tees.

“Flip Flop Shops is truly filling a void in the retail industry and doing a fantastic job at it,” said John Gothard, the Vice President of Sales (Size 10) of Sanuk, adding that prior to Flip Flop Shops joining the retail scene, there was no other national go-to shop for anyone wanting the hottest brands and latest styles of flip flops and sandals. “It’s been a great ride with the company, and we look forward to many years of our continued partnership.”

Bursting onto the retail scene in 2004, Flip Flop Shops quickly became North America's first retail chain exclusive to the hottest brands and latest styles of flip flops and sandals from such leading brands as REEF, Sanuk, Flojos, havaianas, OluKai, Cobian and O’NEILL, among others. Its mission: to provide the opportunity for anyone, in any climate, to “Live…Work …Play With Their Toes Exposed®” while wearing the freedom of flip flops on their feet.

“It has been quite a winter, and we’re totally amped to give our customers a treat as they stock up on their favorite Sanuk styles,” said Darin Kraetsch, the CEO (Size 10) of Flip Flop Shops. “With this promotion, we’re helping them break out of their wintertime blues and flip into summertime mode.”

Today, Flip Flop Shops has nearly 40 locations operating throughout the United States, Canada, Guam, and the Caribbean, with 60-plus shops in development.

For further information on Flip Flop Shops or to find the nearest shop, visit www.FlipFlopShops.com.

About Flip Flop Shops

Founded in 2004, Flip Flop Shops is North America’s first retail chain exclusive to the hottest brands and latest styles of flip flops and sandals from big names such as REEF, Sanuk, Flojos, havaianas, OluKai, Cobian, and O’NEILL. The recipient of the International Council of Shopping Centers’ prestigious “Hot Retailer Award,” Flip Flop Shops began franchising in January 2008. Flip Flop Shops is an Environmentally Responsible Retailer™ and encourages the nation to Free Their Toes®. The executive team boasts more than 50 years of franchise experience building and growing some of the world’s fastest-growing franchise concepts, category leaders and some of the world’s most well-known brands, including Cold Stone Creamery, Moe’s Southwest Grill and Nike. With nearly 40 shops currently operating and 60-plus in development, the company plans to open 236 shops by 2013. For more franchise opportunity information, visit www.flipflopshops.com.

About Sanuk

Launched in 1997, Sanuk provides creatively inspired yet thoughtfully designed products for the global outdoor community. Headquartered in Southern California, Sanuk, which is the Thai word for “fun,” strives to make products that are as much about funk as they are about function. They’ve found their sandals are happiest when they tread the road less traveled – so they design them accordingly. With support from loyal followers, Sanuk continues to grow and now has distribution across the United States and in 50-plus countries throughout Europe, Asia, South America and Australia. Sanuk sponsors a diverse group of professional athletes ranging from surfers like Donavon Frankenreiter and Dave Rastovich to rock climbers like Chris Sharma and Randy Leavitt. Like the products the company designs, their roster of athletes is truly “superfunktional.” For further information on Sanuk, visit www.sanuk.com/.

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Media Contact: Jayne Levy, Fishman Public Relations, (847) 945-1300 ext. 225, jlevy@fishmanpr.com

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